Haim Pekel

Author Archives: Haim Pekel

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I'm the co-founder and head of marketing at Email List Verify, an email list verification service that removes spam traps and reduces bounce rate. I’m also the CEO and co-founder of Press on It, a digital marketing agency that offers growth hacking, email & ad campaign, social media and seo services among other things.
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9 Examples of Email Marketing Success to Inspire You

“We know what we are, but not what we may be.”- Shakespeare Does email marketing really work? It does. The nine businesses below generated a pretty penny via upgrading their email marketing strategy. For instance, Videofruit made over $220,000 in 10 days. Breaking Into Wall Street (BIWS) made over 105,000 with a unique Black Friday […]

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13 Reasons Your Last Email Didn’t Get Opened

“I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas A. Edison Michael Jordan was cut from his high school varsity basketball team. Thomas Edison was told he was too stupid to learn anything. Albert Einstein didn’t start speaking until he was four years old. Failure is a part of the […]

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7 Email Marketing Statistics That Every Marketer Ought to Know

“If the statistics are boring, then you’ve got the wrong numbers.” Edward R. Tufte Some say that email marketing is dead. Yet, the average office worker gets 121 emails per day. Likewise, there are 4.3 billion global email users. Email marketing is not the dodo; it is not extinct. The only thing that should be […]

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6 Mind Hacks That Will Skyrocket Your Email Marketing CTR

We all can agree on this one – making them click is a headache… Where do I begin? We need to craft a clever subject line that will raise interest yet won’t be considered as click-bait or too spammy for ESPs, we need to figure out what will make them scroll through our copy, and […]

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The 10 Email Marketing Tools We Use To Get Emails Done!

I remember how 10 years ago I was fascinated by companies like 37Signals, PayPal and Salesforce. I researched how their onboarding process worked, what they were doing to keep people engaged and which email marketing tools they used in their campaigns. As a young product marketing guy, all I wanted was a behind the scene […]

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How to Easily Hack Your Email List’s Growth

As marketers, our email list is the string-in-the-bow of our communications arsenal. Where all other communication means fail, emails had proven themselves time and again as a reliable source for continued outreach. However, collecting email addresses is not a simple task – particularly when dealing with the skepticism, people feel when they consider sharing personal […]

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