Achraf

Author Archives: Achraf Benfdela

Achraf Benfdela Visit Website

“I’m the founder and CEO of Email List Verify, an email list verification service that removes unverified emails, spam traps and the hard bounces and penalties associated with such emails. As you all know, we all have a sender reputation associated with our sender IP, once a hard bounce happens more than a few times, it influences our sender reputation. When your reputation is damaged, at best: your email won’t arrive in the inbox, the other option is way worse. Check out what our customer reviews and drop me a line below in the comments!”

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11 Questions You Should Ask Before Using Mailchimp

Is Mailchimp Top Banana? Mailchimp gets a healthy dose of positive publicity. PCMag says it’s an “excellent starter service.”  Top Ten Reviews says they are “one of the best email marketing services available.” Are these reasonable claims? Let’s take a look. Here are 11 modish questions about Mailchimp. What is Mailchimp’s Competitive Advantage? “Simplicity is […]

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16 Practical Ways to Supercharge Your Email Headlines

Great Headlines Are Down the Rabbit Hole! A lot of email marketers are like Alice from Alice in Wonderland. In the book, Alice comes across the Cheshire Cat. He’s a grinning local. He can tell her where to go. She gets his attention, and they have an interesting conversation. Here’s a paraphrased version. Alice: “Where […]

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14 Epic Tools That Will Improve Your Email Writing

Get the Right Tool for the Job Writing good email copy isn’t easy. Luckily, you don’t have to go it alone. There are an abundance of tools that will help you upgrade your email copy. There are tools that analyze your headlines. There are tools that verify your grammar. There are tools that explore whether […]

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9 Email Marketing Mistakes That Make You Look Silly

If you’re not making mistakes, then you’re not doing anything. I’m positive that a doer makes mistakes.- John Wooden Great email marketing demands great communication. Great communication requires diplomacy. That means you need tact, thoughtfulness, and circumspection. Unfortunately, many businesses do not apply these virtues to their email marketing campaigns. When it comes to emails, […]

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End Your Struggle With Email Marketing Funnels

“The harder the struggle, the more glorious the triumph.” Swami Sivananda You spend hours crafting the perfect email copy. You compose a masterful subject line. You toil over the opening sentence. You pour your blood, sweat, and tears in your copy. That’s hard work. It may not be smart work, especially if you don’t have […]

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Six Obsolete Ideas About Email Marketing Frequency

We’re Letting the Cat Out of the Bag How often should you email your customers and prospects? Let’s try to answer that question once and for all. Choosing the best frequency for sending emails is a challenge. We want the maximum response possible, which suggests sending lots of emails. Conversely, we want to avoid ‘over-mailing’, […]

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12 Easy Email Design Hacks That Will Increase Your Conversions

To Design Is to Communicate Clearly- Milton Glaser   Have you heard the famous Steve Jobs quote about design? He uttered a classic quip in a 2003 New York Times Article. The late founder of Apple stated,   “Design is not just what it looks like and feels like. Design is how it works.”   […]

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5 Reasons Why You Need to Clean Your Email List Before You Send the Next Campaign.

Get Your Email List a Clean Bill of Health. Do you really need to clean your email list before your next campaign? Is it really that urgent? If you’re uncertain about your list quality, it’s a no-brainer. This quote from Paradot says it all.   “Blasting your emails to an unqualified list could result in […]

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Hard Bounces Vs. Soft Bounces – The Ultimate Guide

Hard bounces. Soft bounces. There’s a line between them. However, that line isn’t as clear as you might think. Let’s start with a general definition of an email bounce. An email bounce is when an email can’t be delivered to an email address. A hard bounce is a permanent error, meaning that email is no […]

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Landing in the Inbox- The Essential Guide!

There’s a thrill in planning marketing strategies; email marketing in particular. All marketing professionals will know what I’m talking about; it’s a chance to show off your creative talents while helping your target audience experience a product or get a service they had no idea they were missing out on. But before you can improve […]

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